Is a Simple Thank You Enough?
Is a simple Thank You enough? We have all gone crazy over the next best thing, analytics, predictive tracking, integrations, wonder widgets, and behavior modification. Does it really matter, and can we actually make changes in customer behavior through these tools? Could it be as simple as saying “Thank You”? We know from all of our surveys that a customer is likely to change brands or services because of service or lack thereof. If a Read more …
Merchant-Funded Rewards Trends For 2015
Merchant-Funded Rewards Trends For 2015 Customers are embracing new channels, and they want proactive, triggered engagement through connected devices. It is all too easy for customers to feel lost in the crowd and unappreciated. It is very important to recognize and reward your valued customers as individuals. If your merchant-funded rewards program is flat or losing traction, a strong, strategic communication plan is your next step. DBG Loyalty Merchant-Funded Rewards solutions are scalable, configurable, and Read more …